Social Marketing
The Internet is growing up; grow with it
It’s almost laughable to think back to the days when we all questioned just how the Internet could be monetized. Long gone are even the days when the online shopping cart killed off simple brochure-ware sites. Now, a new avenue of monetization is becoming the dominant force: using the social aspects of the medium to engage people with your brand.
The social generation of the Internet is about engaging your customers. Engaging people creates more of a customer “experience,” inspiring word of mouth marketing, fostering more affinity and involvement, enhancing your online share of voice and awareness, and, of course, driving more revenue.
Featured Social Marketing Work
Johnson Controls – Building Efficiency Community
- External Branded Communities
- Jive 5 Upgrade
- Social Marketing
Motorola
- Social Marketing
Penfield Children’s Center – Facebook
- Social Marketing
WePC
- External Branded Communities
- Social Marketing
7Summits can help you identify and implement the best ways to engage your particular audience, bringing them to your branded online properties through contests or campaigns, product customizing, gamification, and more. People are social animals, so appealing to them socially engages their interest at basic level. And these strategies do more than just keep you top-of-mind with your potential consumers. The aim of all these solutions is to drive business, generate revenue, and increase your market share.
We’ll help you leverage this emerging business model with open social marketing on Facebook or Twitter, website based marketing that leverages social media for activation, or custom communities that can take your marketing to a new level.
Because that is something only the Internet can do, but only if you get out in front of it. Don’t let it grow out of you, grow with it. 7Summits can help. Talk to us about engaging your customers through social marketing and reaching the next summit of growth.