Arandell

Website Redesign


Revolution from the Inside

Arandell has decades of experience creating premier catalogs and printing for some of the worlds most elite brands. But times are changing. Quality is becoming a commodity, and Arandell’s dated Flash website kept them from staying relevant in search engines.

7Summits was first challenged to demonstrate ourselves by enhancing Arandell’s awareness within search engines. This small beginning netted big results. 7Summits launched a series of custom social product pages that quickly drove awareness and new sales leads, which showed Arandell the potential online, and the potential of partnering with 7Summits.

We were then selected to redesign the Arandell website to relaunch the Arandell brand with a new voice and value proposition, and give them a contemporary website experience that drives real business value.

 

Beyond Paper

Arandell realigned itself around the customer experience, embracing technology to diversify their services as well as focusing them as an idea and innovation company for their customers.

7Summits created a compelling online experience to bring this story to life and drive confidence with audiences. Instead of Flash, we leveraged Javascript to create a brand experience that would stay engaging and contemporary. Instead of an expensive content management system, we used WordPress to enable the company to be agile and empowered. And just for extra credit, we leveraged advanced techniques to ensure the same high-end experience looked great on desktops, pad devices, and even mobile devices.

Learn more about how Arandell Goes Beyond, Arandell.com