5 Community Management Best Practices
Great community management starts with having a great (and dedicated) social media or community manager. Additionally we still see lots of communities being launched without well thought out content or adoption strategies. These are paramount to success so be sure to define both before launching anything! Post that there are many ways to get a [...]
Posted by Shannon Gburzynski on May 8th, 2012 in Best Practices, External Community, Internal Community, Owned MediaNo Comments
Ford’s Focus? Gamification
I had the pleasure recently of working with a client that is doing a fundamental platform reboot. During this process, I’ve sat in pitches from the latest and greatest software providers representing Web Content Management, Customer Relationship Management (CRM) and Email Marketing systems. One thing all of them talked about is the ability to use [...]
Posted by Social Media Symposium Uses Social to Choose it’s host City, and Milwaukee is in the Mix
In local social media news, the Social Media Tourism Symposium is using a Facebook app to host a “March madness sweet 16 style” bracket for picking the city to host this years event. Milwaukee was one of the original 16 cities picked to participate in the bracket to compete for the ability to bring the [...]
MkeUX 3/27/2012 Meetup Recap
I had the opportunity of presenting at the MkeUX meetup on March 28, 2012 with Kate Pociask of Spreenkler Creative. We explored the topic of “Falling into UX.” Kate and I are both “accidental UX’ers” who, like many other user experience designers, fell into UX from other disciplines. Kate and I traced our paths into [...]
Posted by The Right Rx for your UX: Diagnosing a Website’s Illness
A website redesign is more than just updating the User Interface and transferring content. If a redesign is in order, it may mean there is a problem with the previous design. Often times, a client may not know what is wrong with their site and will need help diagnosing the problem to find the right [...]
The Rise of Social Media in Professional Sports
The use of social media in professional sports is certainly not a new concept – the rise of Twitter can be attributed in part to its use by sports celebrities – but until recently there has been a love / hate relationship with professional sports leagues and social media. The NFL, NBA, and MLB hand [...]
Posted by Where Social Business is heading
I had the pleasure of pulling together some trend data for our company offsite meeting to answer the question: Where is social media and social business heading? The answer is not simple – social media and social business are heading many different places all at once. A common thread I saw was increased information and increased access [...]
Girl Scouts Gone Digital
This morning a co-worker handed out small packages of Girl Scout cookies to many of the people in my office. Cutely wrapped in twine with a note telling me what I owe, I told him “This is better than Christmas!” We all love Girl Scout cookies, and most of us are willing and excited to [...]
Milwaukee School of Engineering Named one of the 10 Most Innovative Colleges in the Country
OnlineUniversities.com recently named Milwaukee School of Engineering as one of the 10 Most Innovative Colleges in the Country for its Bridge social community admissions program, also on the list is Harvard for it’s Innovation lab and MIT for aeronautics. The Bridge community has more than 2,400 members and hundreds of private groups to help answer [...]
Legislation and Social Media – The era of the “Example”
The current state of Social Media allows millions to express, react, and share what is on their mind in an instant. It’s an open stream of thoughts and ideas; everyone can share what is on his or her mind. Well…almost everyone. Examples of people and companies “being made example of” are sprouting up in large [...]